The Ganesh Shankar Vidyarthi Subharti Department of Journalism and Mass Communication (GSVSDJMC), Swami Vivekanand Subharti University, Meerut, organized a guest lecture on “Media and Gender Studies” on April 16, 2026. The lecture aimed to create awareness among students about the role of media in shaping gender perceptions and promoting equality in society.
The session was delivered by Prof. (Dr.) Ajitabh, former Director of JIMS, Greater Noida, and RITM, Patna, who served as the resource person. In his address, he discussed how media acts as a powerful tool in constructing social realities, particularly in relation to gender roles. He highlighted that media often reinforces stereotypes, but it also holds the potential to challenge societal biases and encourage progressive thinking. Emphasizing ethical journalism, he urged students to be responsible media practitioners who contribute to balanced and inclusive representation.
The programme was conducted under the guidance of Prof. Ritesh Chaudhary, Head of the Department, who emphasized the importance of such academic engagements in enhancing students’ understanding of contemporary issues in media studies. He noted that discussions on gender are essential for developing a socially responsible outlook among future journalists and media professionals.
The event was smoothly anchored by Ms. Tarun Jain, who served as the Master of Ceremony, ensuring a structured and engaging flow of the programme. Coordination was effectively managed by Dr. Santosh Kumar Gautam, whose efforts contributed to the successful organization of the lecture. The vote of thanks was delivered by Dr. Preeti Singh, who expressed her gratitude to the guest speaker and all those involved in making the event successful.
Faculty members, including Dr. Ashutosh Verma and Mr. Ram Prakash Tiwari, actively participated in the session along with students, making it interactive and thought-provoking.
The lecture proved highly beneficial for students as it deepened their understanding of gender issues in media. It highlighted the need for sensitivity, inclusivity, and ethical responsibility in media practices. Such initiatives not only bridge the gap between theory and practice but also inspire students to contribute positively to society through responsible communication.
