Guest Lecture On Branding and Visual Communications By Prof. Dmitry Kharshak

Faculty of Fine Arts, Swami Vivekanand Subharti University, known for its commitment to academic excellence and international collaboration, recently hosted an international guest lecture on “Branding and Visual Communications of Cultural Institutions” by renowned speaker Prof. Dmitry Kharshak on October 26, 2023.

Prof. Dmitry Kharshak, the Associate Professor and Dean of the St. Petersburg School of Art and Design at HSE University, St. Petersburg, Russia, captivated the audience with his profound insights into branding and visual communications within the context of cultural institutions. The lecture aimed to shed light on the global perspective in this field and the possibilities for academic collaboration.

The event commenced with a warm welcome by Prof. Dr. GK Thapliyal, Hon’ble Vice-Chancellor of Swami Vivekanand Subharti University, and Dr. Pintu Mishra, Dean and Principal of the Faculty of Fine Arts. They extended a traditional welcome with a “patka” and a planter to Prof. Dmitry Kharshak and the other esteemed guests, including Dr. Manoj Sharma, Vice President of National Research University HSE-Saint Petersburg, Ekaterina Korchagina, Assistant to Vice President at HSE in Saint Petersburg, and Mr. Naresh Thapliyal, Advisor International Affairs, SVSU

The lecture delved into the intricacies of branding in the context of cultural institutions, touching on areas like communication design and urbanistics. Prof. Kharshak’s profound knowledge and engaging delivery left the audience not only informed but inspired. The event was attended by faculty members, students, and dignitaries, making it a vibrant gathering of academic enthusiasts.

The program was skillfully coordinated by Dr. Neha Singh, Head of the Department of Fashion, Textile, and Interior Design, Faculty of Fine Arts. The interactive session that followed the lecture provided an opportunity for attendees to delve deeper into the topic and explore potential collaborations in the field of arts and design.

The day concluded with a heartfelt thank-you speech, expressing gratitude to all the guests and participants who contributed to the success of the event.

In a world where academic excellence and global perspectives are paramount, events like these continue to be a driving force in shaping the future of education. Swami Vivekanand Subharti University’s commitment to such initiatives reflects its unwavering dedication to nurturing creative minds and fostering academic collaboration on a global scale.

With the echoes of Prof. Dmitry Kharshak’s inspiring lecture still resonating, Swami Vivekanand Subharti University eagerly anticipates more such enriching experiences in the future.